How Moshtix automates marketing for every event.

Over the last year, Moshtix delivered more targeted marketing for all events by using our data to automate campaigns on your behalf: sending email, SMS and customising our website based on fans' ticket purchases and their web browsing behaviour for every single event. We're gathering some very exciting results from these campaigns

We’re seeing 25X higher clickthrough rates on automated emails and 21% higher conversion rate from fans who interact with automations.

Our marketing automation campaigns have reached more than 2 million fans over the past 6 months across email, SMS, and website customisation. We also sync this audience interaction live data into Meta, Snapchat, Google and TikTok which drives better ad performance and delivers consistent messages across every channel.

By integrating tools for audience segmentation, personalised campaigns and real-time behavioural tracking, we can deliver the right events to fans at the right time and increase the reach for every event. Built on Braze and leveraging Moshtix’s open API, we’re continuously optimising for more ticket sales and driving conversion at scale.

Highlights include:

Abandon Cart Popup

Pops up a reminder on the website for an event if the fan did not complete a purchase when they return to the site.

Abandon Browse Email

Automatically sends an email to subscribers who visit an event page but don’t purchase, and has featured more than 6,500 different events this year.

Automated Announce

Automatically emails fans events that were announced in the last week, personalised by venue and genre purchases, and website behaviour.